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Wingate by Wyndham Franchise Fees 2025: Royalty, Marketing and Initial Fee
Wingate by Wyndham is an upper midscale brand from Wyndham. Here is what it charges to join and to stay in the system, where the numbers come from, and how they compare with similar brands.
Wingate by Wyndham fees at a glance
| Initial fee | Greater of $36,000 or $360 per room, plus $2,500 application fee |
|---|---|
| Royalty | 5.5% |
| Marketing or program fee | 3% (System Assessment Fee) |
| Royalty plus marketing | 8.5% of rooms revenue |
| Franchisor | Wyndham |
| Segment | Upper midscale |
| Disclosure year | 2025 |
Note: 2025 FDD (issued March 31, 2025) on file with the Minnesota Department of Commerce. Wyndham also charges a loyalty program fee on member stays.
Source: Read in Wingate by Wyndham’s 2025 Franchise Disclosure Document (FDD). Source 1
How Wingate by Wyndham compares
Wingate by Wyndham’s royalty and marketing fees add up to 8.5% of rooms revenue. That is below the 8.7% average for the 11 upper midscale brands in our table with a comparable headline figure, the 5th-lowest of the 11.
| Upper midscale brand | Franchisor | Royalty | Marketing | Headline |
|---|---|---|---|---|
| GrandStay Hotels | GrandStay | 5% | 2% | 7% |
| Holiday Inn | IHG | 5% | 3% (Services Contribution) | 8% |
| Hyatt Select | Hyatt | 5% | 3% (Commercial Services Fee) | 8% |
| Wyndham Garden | Wyndham | 5% | 3% (Marketing and Global Sales Fee) | 8% |
| Undergraduate by Hilton | Hilton | 5% | 4% | 9% |
| Holiday Inn Express | IHG | 6% | 3% (Services Contribution) | 9% |
| Comfort Inn | Choice Hotels | 6% | 3.5% (Marketing and Reservation Fee) | 9.5% |
| Comfort Suites | Choice Hotels | 6% | 3.5% (Marketing and Reservation Fee) | 9.5% |
| Country Inn & Suites by Radisson | Choice Hotels | 6% | 3.5% (Marketing and Reservation Fee) | 9.5% |
| Hampton by Hilton | Hilton | 6% | 4% | 10% |
What the headline number leaves out
Royalty and marketing are only the start. Most brands also charge for reservations and distribution, loyalty-program assessments on member stays, required technology and property-management systems, training and quality assurance. Brands also negotiate: ramp-up royalty discounts, key money and conversion incentives are common. Ask Wyndham for its estimate of total fees as a share of rooms revenue, and read Items 5 and 6 of the current FDD before you sign. Our analysis of what owners really pay a brand puts the typical all-in bill at 10% to 13% of rooms revenue.
Other Wyndham brands
La Quinta by Wyndham · Days Inn by Wyndham · Super 8 by Wyndham · Microtel Inn & Suites by Wyndham · Ramada by Wyndham · Hawthorn Extended Stay by Wyndham · Baymont by Wyndham · Howard Johnson by Wyndham · Travelodge by Wyndham · AmericInn by Wyndham · Trademark Collection by Wyndham · Wyndham Garden · Wyndham Hotels & Resorts · WaterWalk Extended Stay by Wyndham · Registry Collection Hotels · TRYP by Wyndham · Wyndham Grand · Dolce Hotels and Resorts by Wyndham · ECHO Suites Extended Stay by Wyndham
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The Hotelier Times is a publisher, not a franchise adviser. Fees change; confirm every figure in the brand’s current Franchise Disclosure Document. Spot an error? Email nathan@hoteliertimes.com.