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Wyndham Grand Franchise Fees 2025: Royalty, Marketing and Initial Fee
Wyndham Grand is an upper upscale brand from Wyndham. Here is what it charges to join and to stay in the system, where the numbers come from, and how they compare with similar brands.
Wyndham Grand fees at a glance
| Initial fee | Greater of $50,000 or $500 per room, plus application fee |
|---|---|
| Royalty | 5% |
| Marketing or program fee | 3% (Marketing and Global Sales Fee) |
| Royalty plus marketing | 8% of rooms revenue |
| Franchisor | Wyndham |
| Segment | Upper upscale |
| Disclosure year | 2025 |
Note: 2025 FDD (issued March 31, 2025) on file with the Minnesota Department of Commerce. Wyndham also charges a loyalty program fee on member stays.
Source: Read in Wyndham Grand’s 2025 Franchise Disclosure Document (FDD). Source 1
How Wyndham Grand compares
Wyndham Grand’s royalty and marketing fees add up to 8% of rooms revenue. That is below the 8.5% average for the 4 upper upscale brands in our table with a comparable headline figure, the lowest of the 4.
| Upper upscale brand | Franchisor | Royalty | Marketing | Headline |
|---|---|---|---|---|
| Dolce Hotels and Resorts by Wyndham | Wyndham | 5% | 3% (marketing fee) | 8% |
| Hilton Hotels & Resorts | Hilton | 5% | 4% | 9% |
| Radisson Blu | Choice Hotels | 6% | 3% (Marketing and Reservation Fee) | 9% |
| Embassy Suites by Hilton | Hilton | 3.5% year 1, 4.5% year 2, 5.5% thereafter (new development/conversion); 5.5% for change of ownership or re-licensing | 4% | — |
| Sheraton | Marriott | 6% of gross room sales plus 2% of gross F&B sales | 1% | — |
| Marriott Hotels | Marriott | 6% of gross room sales plus 3% of gross F&B sales | 1% | — |
| Westin | Marriott | 7% of gross room sales plus 3% of gross F&B sales | 1.325% | — |
| Le Méridien | Marriott | 5% of gross room sales plus 2% of gross F&B sales | 1% | — |
| Renaissance | Marriott | 5% | 1.5% | — |
| Delta Hotels | Marriott | 5% | 1.5% | — |
What the headline number leaves out
Royalty and marketing are only the start. Most brands also charge for reservations and distribution, loyalty-program assessments on member stays, required technology and property-management systems, training and quality assurance. Brands also negotiate: ramp-up royalty discounts, key money and conversion incentives are common. Ask Wyndham for its estimate of total fees as a share of rooms revenue, and read Items 5 and 6 of the current FDD before you sign. Our analysis of what owners really pay a brand puts the typical all-in bill at 10% to 13% of rooms revenue.
Other Wyndham brands
La Quinta by Wyndham · Days Inn by Wyndham · Super 8 by Wyndham · Microtel Inn & Suites by Wyndham · Ramada by Wyndham · Wingate by Wyndham · Hawthorn Extended Stay by Wyndham · Baymont by Wyndham · Howard Johnson by Wyndham · Travelodge by Wyndham · AmericInn by Wyndham · Trademark Collection by Wyndham · Wyndham Garden · Wyndham Hotels & Resorts · WaterWalk Extended Stay by Wyndham · Registry Collection Hotels · TRYP by Wyndham · Dolce Hotels and Resorts by Wyndham · ECHO Suites Extended Stay by Wyndham
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The Hotelier Times is a publisher, not a franchise adviser. Fees change; confirm every figure in the brand’s current Franchise Disclosure Document. Spot an error? Email nathan@hoteliertimes.com.